LawLytics Blog
What Google’s August 24, 2021 Update to Web Page Titles Means For Your Law Firm
August 27, 2021 On Tuesday, Google announced an update to how its search engine generates web page titles (the code snippet on every page that tells both users and search engines what the topic of a particular page is). At LawLytics, we ensure your web page titles are...
A Conversation With Jared Vishney – CEO of Arctrieval – Medical Records Retrieval For Personal Injury Lawyers
In this episode of the LawLytics Video Podcast, I sit down with Jared Vishney to talk about a huge logistical problem that plagues personal injury law firms, slows intake and matter progression, and often times leads to expectation management issues. The problem is...
When Does It Make Sense to Have More Than One Website?
In this episode of the Law Firm Marketing Decoded Podcast, we explain five scenarios in which it can make sense to have more than one law firm website — and how to do so effectively.
7 Things All Law Firm Websites Need to Have in 2021
Since the COVID pandemic, over 50 percent of attorneys say they are worried about the success of their firm. Nearly 75 percent say marketing and attracting new clients is a major problem. Today, the majority of potential clients will start their search for legal...
Introducing Anytime Law Firm Website Design Refreshes
August 5, 2021 We are excited to announce that all LawLytics members now get anytime website design refreshes. Update the look and feel of your website as often as you like — it’s fast, easy, and included as part of your LawLytics membership. Converting website...
Blazing Fast Law Firm Websites
We’ve Got Some Big News! Here at LawLytics, we have one rule above everything else: Always be optimizing. Every day, our team is working to ensure law firm websites built on LawLytics meet the latest digital standards and provide a competitive advantage online....
The Blueprint to High-Performing Websites
In this episode of the Law Firm Marketing Decoded Podcast, we’ll show you the key elements of a high-functioning web presence that showcases your unique value and produces predictable results for your firm.
A Conversation With Chris Mullins – Phone Sales Doctor For Law Firms
In this episode of the LawLytics Video Podcast, I sit down with Chris Mullins to talk about intake and sales for law firms. We dive into the emotional, psychological and managerial factors that can affect the performance and mental health of law firm intake...
How to Use Your Website as a Client Magnet
Attorneys have lots of different goals for their law firm’s website....
What Else Is There to Write About on My Law Firm’s Website?
Earlier this week I was talking to a bankruptcy attorney about their website. “We’ve got decent SEO, and the site is on the first page of Google when you search for either Chapter 7 or Chapter 13 bankruptcy in our area. At least, sometimes. What else can we do to get...
Your Law Firm’s Most Important Marketing Metric – Quality Of Leads
For attorneys, the quality of leads that they get from their marketing is the most important thing, bar none.
A Conversation With Brooke Lively, MBA, CFA, Author of From Panic To Profit
In this episode of the LawLytics Video Podcast, I sit down with Brooke Lively to talk about the numbers that really matter for attorneys who want to escape the chaos and panic of owning and running a law firm and move to predictable revenue, expenses and profits.
To Position Your Law Firm Effectively, Think Like Your Clients
Today I recorded a brief video blog post about positing your law firm in your clients minds. I hope you enjoy, and please let me know what you think.
June and July 2021 SEO Updates: Hype vs. Reality
I’m here to tell you that I have never once seen attorneys (who follow Google Webmaster Guidelines and that have the proper infrastructure to their site) suffer from a Google algorithm update. It just doesn’t happen if you’re doing the fundamentals.
A Conversation With Dan Lear from Gravity Legal Payments
Yesterday, I sat down with Attorney Dan Lear of Gravity Legal, a payment solutions provider for law firms. Our conversation mostly focused on legal payments and legal tech — past, present, and future. I really enjoyed this conversation with Dan, and I hope that you will, too.
June 2021 – Why Attorneys Should Not Be Concerned About The Latest Google Update
It’s that time again where Google is rolling out updates. For LawLytics members this is a good thing, as I explain in the video.
Attorneys Will Need Tech to Pivot Faster in a Post-COVID World
In this video blog post, I talk about how LawLytics members used the platform to pivot quickly during COVID, and how technology that empowers small firms and solos to pivot on a dime will be even more important in the tech-accelerated, post-COVID world.
A Quick, Easy Content Creation Idea For Lawyers
In this video blog post I share a quick and easy way that attorneys can use video, talk about what they already know and talk with clients about regularly, and create content that is more effective than any content that a marketing agency could create for them in short order.
Using Your Law Firm’s Website for Client Expectation Management
5.24.2021 – I recorded this short video blog post about using your law firm’s website to help you deliver and enforce expectation management at scale. It’s something that will make your life as a solo practitioner or small law firm owner easier — and your clients will appreciate it, too.
A Conversation with Larry Bodine – Attorney, Journalist, Editor and Legal Marketing Pioneer
I sat down for a conversation with Larry Bodine, who recently retired after a career that started in print journalism in the 1970s and wove its way through law practice, and legal journalism, including stints where he served as Editor at the ABA Journal and of Lawyers.com when it was owned by LexisNexis.