Are you a lawyer? Have a Twitter account? Delegate any of your Tweeting? Worried? If not, you should be.
Stupid Lawyer Tweets can lead to disbarment
Twitter only allows 140 characters per Tweet (post), so what’s the worst that could happen? Well, let me throw out some buzzwords to get the ball rolling. Social isolation. Bar suspension. Disbarment. Mistrial. Missed business. Unemployment. Brutal public humiliation.
If you haven’t heard the story of Justine Sacco, take some time to read the New York Time’s treatment of it here, and then come back and finish this post.
Attorneys: Don’t delegate your Twitter account
As a fellow attorney, I’m going to say this bluntly like I would when advising a criminal defense client against taking the stand at trial. Don’t delegate your Tweets to a non-lawyer. I repeat, DO NOT delegate your Twitter account to somebody else.
As an attorney, you are responsible for what is posted on your social media accounts. Even if you have a total of 5 followers, your posts will get out there. If you don’t have time to write 140 characters yourself, then you shouldn’t have or need a Twitter account.
Learn it, or ignore it
If you find the technology challenging and would rather delegate it, here’s my advice. Don’t delegate it. Take the 1 hour that it takes to understand Twitter and then post your own Tweets.
And when you do Tweet, understand that every single character of every single Tweet is on the record. Once it’s out there, you can “delete” it, but it’s never really gone. 140 careless characters can ruin your career, or your case, or your client, or your firm.
So tread carefully when you Tweet.