Online Law Firm Marketing Vanity Metrics

Published: 09.01.2017

Host: Victoria Blute

At LawLytics, our goal is to keep you from wasting time and money on ineffective marketing services and strategies, and to help you focus on sustainable, effective online marketing for your law firm.

In Episode #12, we examine common online marketing metrics that rarely have real meaning for attorneys in terms of measuring the growth of their law firms.

Many attorneys get distracted by these metrics. They can leave attorneys fearful that there’s something “wrong” with their website. They can also leave attorneys frustrated and confused about what actually works online. That can prevent attorneys from building a sustainable marketing foundation that fosters successful long-term business growth.

In this episode, we’ll go over these metrics and provide you with information about how to assess them, as well as discussing which metrics attorneys should focus on to avoid wasting time or money.

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