LawLytics Blog

LawLytics reported on an impending update to Google’s Penguin algorithm early last year. Many have wondered when they might see the effects of this update, which could have an impact on law firm websites and blogs. For attorneys who are wondering when Google will...

Small law firms that understand the foundation of law firm SEO are busy publishing content to their law firm websites. They recognize that potential clients often find their attorneys while using search engines to answer legal questions. Law firm website content that...

Most attorneys know they need a strong web presence to attract new business. What some don’t know is how they’re supposed to accomplish that. Search engine optimization is a mysterious part of the equation for some attorneys. Many attorneys see parts of the puzzle:...

Topics like law firm SEO and online legal marketing strategy keep some attorneys awake at night. Many potential clients find their attorney online, and these potential clients often use search engines to find law firms on the web. For that reason, it’s not...

Reaching more potential clients doesn’t have to be complicated or costly in small law firm marketing. With the right tools, small law firm owners don’t have to look any further than their laptop to generate more revenue. Here are three common mistakes we...

Buying links, trading links, “tricks” to get to the “top of Google” — what is sometimes marketed to attorneys as law firm SEO tips can be anything but. These practices can be expensive, don’t often yield results, and may do damage to your firm’s web presence....

Adding useful, trustworthy content to your law firm’s blog and website is valuable to your online marketing strategy. Your potential clients often have questions you’ve answered many times. Blog posts, for example, are one way to provide in-depth answers to...

Attorneys building their web presence often have questions about search engine best practices. One topic that comes up is linking. A law firm’s online presence can be affected by links because of how search engines use links. Search engines use links to discover new...

Are you an attorney who’s worried about Google? If you often focus on your law firm’s search engine ranking, you may feel anxious. Your worries may be rooted in fear — not reality. While Google is important, your ranking is unlikely to be the sole...

Content marketing is the best way for your law firm to reach potential clients on the web. Search engines return to your website more often when you add new content to your law firm’s blog. They index your information and provide it to potential clients doing...