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LawLytics Blog

June and July 2021 SEO Updates: Hype vs. Reality

I’m here to tell you that I have never once seen attorneys (who follow Google Webmaster Guidelines and that have the proper infrastructure to their site) suffer from a Google algorithm update. It just doesn’t happen if you’re doing the fundamentals.

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A Conversation With Dan Lear from Gravity Legal Payments

Yesterday, I sat down with Attorney Dan Lear of Gravity Legal, a payment solutions provider for law firms. Our conversation mostly focused on legal payments and legal tech — past, present, and future. I really enjoyed this conversation with Dan, and I hope that you will, too.

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A Quick, Easy Content Creation Idea For Lawyers

In this video blog post I share a quick and easy way that attorneys can use video, talk about what they already know and talk with clients about regularly, and create content that is more effective than any content that a marketing agency could create for them in short order.

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Using Your Law Firm’s Website for Client Expectation Management

5.24.2021 – I recorded this short video blog post about using your law firm’s website to help you deliver and enforce expectation management at scale. It’s something that will make your life as a solo practitioner or small law firm owner easier — and your clients will appreciate it, too.

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A Conversation With Dan Johnson, Co-Founder of Jurorsearch

On May 21, 2021 I sat down for a conversation with Attorney Dan Johnson, Co-Founder of Jurorsearch, which is a legal technology startup taking on the massive problem of jury trials. Specifically, they are working on software that makes voir dire easier and more effective for trial lawyers, jury consultants, judges and jurors.

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How Your Law Firm’s Website Can Be Sold As An Asset When You’re Done Practicing Law

If you’re an attorney looking to build value that you can harvest, and assets that another attorney will be grateful to own, when it’s time to retire or otherwise move on from the daily practice of law, I hope that this video blog post helps spark ideas about how you can use your firm’s website to simultaneously create revenue for your practice today, and build transferrable equity to you or your family can harvest down the road.

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A Conversation With Emily LaRusch, Founder and CEO of Back Office Betties

Yesterday afternoon I sat down for a conversation with Emily LaRusch, CEO of Back Office Betties. Our conversation ranges from Emily’s origin story, where she tried to help her brother secure a divorce attorney and experienced the wrong (and unfortunately all-too-common) way that some small law firms answer their phones and treat potential clients. We talk about her unique branding, remote culture (which she was doing well before Covid), leadership styles, and even delve into The Secret, Think And Grow Rich, and meditation. We also talk about intake technologies including Clio Grow and Acuity.

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The Mindset For Starting A Solo Law Practice

In this video blog post I talk about the conversations that I have frequently had with lawyers who are thinking about starting their own law firms. These conversations happen with lawyers with a wide range of experience, from just out of law school, to leaving medium to large firms, or government employment one, two or even three decades into their legal careers.

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How My $16 Haircut Is Relevant To The Future Of Your Small Law Firm – Video Blog

Today I got a $16 dollar haircut. It was a big event as its the first time I wouldn’t end up with a self-inflicted shaved head since the start of Covid. The conversation I had with the barber, and how I found the barber and booked my appointment, and what it means for small law firms and solo practitioners is the subject of this video blog post.

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My First Employees – Part II – Fractional Employee and First Job Post

I had clients and revenue. My practice was growing rapidly. I had a real office (not a starter office closet) and a building with parking occupied by lawyers. The building provided a shared receptionist. She answered my phones, which were routed through a rats nest of analogue wires that somehow connected the right lines to the right rooms.

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