800-713-0161

LawLytics Blog

Starting a Solo Law Practice – Series Intro: Is It Time To Take The Leap?

Starting a Solo Law Practice – Series Intro: Is It Time To Take The Leap?

If you’re a lawyer or law student thinking about starting your own practice, let me first say congratulations. You are contemplating a venture that is rich with rewards and satisfaction, and that, in my opinion, can provide the best quality of practice and of life in the law. The journey to a successful solo law practice starts with a single thought, and if you’re reading these words, you’re likely well on your way.

read more
Thoughts on keeping your legal marketing overhead fixed and low through recessions and boom times

Thoughts on keeping your legal marketing overhead fixed and low through recessions and boom times

With the fear, uncertainty and upheaval created by the COVID-19 pandemic, many solo practitioners and small firm owners are worried about their marketing. And some are needlessly hurting because of it. My hope is that this post will give you, the solo or small firm owner, a perspective and an alternative path for your marketing that will lead to peace of mind and steadiness of business.

read more
Help: I’m worried about my law firm’s present and future because of COVID-19

Help: I’m worried about my law firm’s present and future because of COVID-19

Everything I’m about to say assumes that your law firm is not in dire straits because your overhead is killing you while your clients are busy focusing on non-legal matters of life and death, and wrestling the fears Americans normally are not forced to confront. If your firm is in dire financial shape, what I’m about to say will only matter if you 1) survive and 2) have good marketing in place to when the storm passes and the tsunami of legal work and opportunity (that I’ll speculate about below) arrives. If you are wondering how you’re going to survive, the first thing that you need to do is get moving.

read more
Technology We Use to Work Remotely

Technology We Use to Work Remotely

This post will outline the technology that the LawLytics team uses to effectively work (from the office and recently from home). Some of the technology may be useful to lawyers trying to adapt to the new reality of remote work in the thick of the Coronavirus pandemic.

read more
The 5 Elements of a Successful Law Firm Website

The 5 Elements of a Successful Law Firm Website

In this blog post, we’ll discuss what your law firm website needs to do to attract more cases, the role of website content in online marketing for attorneys, and the five major elements that every successful law firm website has in common.

read more
The Legal Marketing Mindset That Wins In Recession and Boom Times

The Legal Marketing Mindset That Wins In Recession and Boom Times

The best time to build sustainable legal marketing, and secure a sustainable advantage, is when business is slow. The more you strategically utilize your downtime to work on your website, the less future slow times you’ll have, and the more you’ll be able to choose the types of cases and clients you want to engage because each opportunity in the future will cost you nothing.

read more
What Google Wants from Law Firm Websites in 2020

What Google Wants from Law Firm Websites in 2020

When attorneys understand what Google wants, and they use the right tools, they get a better ROI from their law firm’s website. Here’s what attorneys need to know about what Google wants from law firm websites in 2020.

read more
How Blogging Can Be a Difference-Maker for Attorneys: Podcast Episode 75

How Blogging Can Be a Difference-Maker for Attorneys: Podcast Episode 75

When it comes to successful law firm marketing online, one of the best things attorneys can do aside from developing rich substantive and local content is to publish blog posts regularly. In this episode of the Law Firm Marketing Decoded Podcast, we discuss how blog posts are different from other pages on your law firm’s website and how to use them to drive more traffic to your firm.

read more
4 Things Lawyers Should Know About Google’s Search Quality Ratings Guidelines

4 Things Lawyers Should Know About Google’s Search Quality Ratings Guidelines

We often encourage attorneys to read through Google’s Webmaster Guidelines to understand how to have a law firm website that succeeds with the search engine. However, Google also provides other resources that are valuable to attorneys that want to get the most out of their law firm’s website. Google’s Search Quality Ratings Guidelines take an in-depth look at the features that make a high-quality webpage.

read more

Get Our Newsletter

Get the latest tips, tricks and legal marketing news delivered to your inbox.

Get a brief, no-obligation demonstration.