LawLytics Blog

Frequent blogging helps your law firm’s website get found and has an amplifying effect on the content on the rest of your law firm’s website. However, some attorneys aren’t sure what to write about to drive more traffic to their law firm’s website. Here are three things you can write about on your law firm’s blog.

To write content that is unique to your law firm and benefits your potential clients, all you need is a small perspective shift. Here are some easy tips to help you take general website content to the next level.

There are generally only two reasons why a law firm website is underperforming: Either your site isn’t attracting a sufficient number of qualified potential clients, or your website isn’t converting viable potential clients into leads. In this post, we discuss what to do in either of these situations as it relates to your law firm’s website.

If your law firm’s website didn’t produce results for your firm in 2019, the beginning of 2020 is an excellent time to create a winning strategy for your law firm’s web marketing. Here are three things to do that will help you build a website that drives more potential clients to your law firm.

Having more pages on your law firm’s website can mean better rankings, but only when those pages meet some particular criteria. The pages that you create on your law firm’s website need to achieve some specific things to do well with Google. Here’s what you need to know about creating pages on your law firm’s website.

One of the easiest ways to create high-quality law firm website content that helps you connect with your potential clients is to write like your clients think. Getting into the mindset of your potential clients helps them find you when they’re conducting searches about their problem and makes your content likely to resonate with them when they read it. Here are three ways to help you capture more business by mirroring your potential clients’ thought processes.

Effective content heightens your visibility in search results and drives more business to your firm. Here’s what to know about the difference between effective and ineffective content, and how to create better content for your law firm’s website.

Google recently announced that it’s using “neural matching” in its search algorithm to understand queries better and improve search results. But what, exactly, is neural matching — and how might it affect law firm website marketing? In this blog post, we’ll discuss Google’s use of neural matching and what it could mean for your law firm’s website.

Blogging helps attorneys develop their online persona and increase their reach. Good law firm blog posts have several things in common. They have compelling titles and text, user-friendly language, and provide value to the reader by analyzing a particular topic. Read on to learn more about what separates effective law firm blog posts from ineffective ones.