It Just Makes Sense: Attorney David Drwencke’s Success Story
We sat down with attorney David Drwencke, owner of DRD Law, LLC in Chicago, to discuss how LawLytics has helped him get closer to his digital marketing goals by driving business to his firm online.
5 Unethical Marketing Agency Tactics
When it comes to your digital marketing strategy, there are rarely any shortcuts to sustained success. Instead, true search engine optimization is a result of consistent efforts over time. Read on for five unethical marketing agency tactics to look out for, and how to know you’re with a trusted digital partner.
LawLytics Has a New Feature that Tips the Scales in Law Firm Website Content
When successful, a law firm website does many things, the first of which garners leads and the second of which converts those leads into new clients. But content requires a lot of resources, like time and money, to get it right. Those are resources that attorneys, especially solo and small law firms, would rather use in the actual practice of law rather than on a website. Understanding this problem, LawLytics has created a solution: The Content Assistant.
Balancing Empathy and Automation for Better Client Acquisition
Read on to learn how to effectively balance empathy with automation for a more efficient client journey and improved client acquisition.
How to Know if You Need Multiple Law Firm Websites
In this episode of the Law Firm Marketing Decoded podcast, we’ll be talking about some of the key indications that you may (or may not) need multiple law firm websites to reach your business goals.
Creating the Most Effective Contact Form
Read on for tips on creating the most effective web form for your practice based on your business goals.
3 Ways to Satisfy Google’s Search Quality Guidelines
In this episode of the Law Firm Marketing Decoded podcast, we’re going to be learning more about Google’s search quality guidelines and how to improve the expertise, authoritativeness, and trustworthiness also known as E-A-T of your website to achieve better visibility on Google for relevant and local searches.
Essential Pages for Your Law Firm Website
Read on for the top pages solos and small law firms should include and plan out in detail when developing a website content map.
The Three Zones for Social Media Success
Listen to our latest Law Firm Marketing Decoded podcast for a breakdown of the three major social media “zones,” tips for developing successful social media habits, and how to make social media the perfect complement to your firm’s website.
What is the Impact of AI on Legal Tech?
With any technology, it’s important to know what your options are and what is going to be the best solution for you and your practice. Read on for more information on AI in the legal tech space and the impact of artificial intelligence on your current legal technology.
5 Mistakes to Avoid on Your Practice Area Pages
Listen to our latest Law Firm Marketing Decoded podcast where we’ll be discussing the five mistakes you should avoid on your practice area pages to get the most out of your website content.
Your Game Plan for Dealing with Negative Google Reviews
Read on for the first steps you should take if you have received a negative Google review and tips for getting more positive reviews for your practice.
Breaking Down Bounce Rate for Your Law Firm Website
Listen to our latest Law Firm Marketing Decoded podcast where we’ll be discussing what bounce rate is, what an exit rate is, and what you can do if your law firm website bounce rate is high.
4 Ways to Maximize Your Law Firm Blogs
Read on to learn more about the two types of blogs, best practices for picking effective blog topics, and four ways to maximize the impact of your law firm blog posts.
5 Ways to Take Your Web Design from Good to Great
Listen to our latest Law Firm Marketing Decoded podcast where we’ll be discussing what your potential clients need from your law firm website, five website design elements that help to convert more visitors into paying clients, and how to know when you need a new website.
“A Terrific Solution”: Attorney Shawn Hamp’s Success Story
We sat down with attorney Shawn Hamp, owner of Hamp Law Offices in Northern Arizona, to discuss how LawLytics has helped him get closer to his digital marketing goals and drive business to his firm online.
6 Ways to Repurpose Your Website Content
Listen to our latest Law Firm Marketing Decoded podcast where we’ll be getting into why it’s important to repurpose your written content to get the most out of your work, when it’s ideal to repurpose that content, and the 6 ways you can repurpose your web content.
Using Video to Level-Up Your Client Experience
Read on for a few inventive ways you can implement video into your practice to streamline office operations, improve client communications, and foster meaningful client interactions that leave lasting, positive impressions.
Tips and Best Practices for Your Case Results Page
Your law firm’s case results can be an effective...
Adjusting to Shifts in the Legal Market
Listen to our latest Law Firm Marketing Decoded podcast for the scenarios your website should be equipped to handle and how to know when you need a second website to best support your practice.