Taking Control Of Your Law Firm’s Online Marketing

Published: 09.02.2017

Host: Victoria Blute

In Episode #14, we discuss the importance of taking control of your law firm’s online marketing. We discuss what control means — and what it doesn’t mean — as well as several easy things you can do to put yourself back in control of your online presence.

Online marketing leaves many attorneys feeling confused about what works, and frustrated when they can’t seem to make progress. Coupled with a busy schedule, it can be tempting to hire someone to handle your law firm’s web marketing for you.

But when attorneys fail to take control of their law firm’s online marketing, it can make them susceptible to wasting time on strategies that don’t work and wasting money on empty sales pitches.

As attorneys move from strategy to strategy without seeing results, it can keep them spending more time and money to fix problems and remaining dependent on services provided by others.

The good news is, taking control doesn’t mean you have to do everything — or in some cases, anything — yourself. But control does mean that you understand what’s being done for your online marketing and why those things are being done.

Tune into this episode to learn more about what it means to control your law firm’s online marketing and why your law firm benefits from doing so.

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