In Episode #9, we review common mistakes that we see on law firm website practice area pages.
Practice area pages are part of the structural content of a good law firm website. When we work with members who are launching a new website, we recommend that your practice area pages cover each type of case you handle or legal service that you provide.
Practice area pages should evolve and become more detailed over time. But even at launch, these pages should provide enough information to a potential client that they are able to develop a basic understanding of what you do and how you can help them.
The information on your practice area pages is important to potential clients and can encourage them to engage you. But, sometimes, we see attorneys making unnecessary or inadvertent mistakes that can decrease their online visibility or cause them to struggle to connect with new clients.
In this podcast episode, you’ll learn about common mistakes and how to correct them to get the most out of your practice area pages.