Internal links on your law firm’s website provide additional context and information for your potential clients. Potential clients are information-hungry, particularly when they’re in the legal research phase of their case or matter.
The more access to information your firm provides, the more information prospective clients have to make decisions. Strategically placed internal links on your law firm’s website are an excellent way to give potential clients all the information they need to conclude that they should contact your law firm.
In this episode of the Law Firm Marketing Decoded Podcast, we explain how to use internal links to engage more potential clients and drive more business to your law firm.
