In many episodes of the Law Firm Marketing Decoded Podcast, we discuss the importance of developing high-quality content for your law firm’s website. We also often discuss why you should, at Google’s advice, make pages for users and not for search engines.
But when attorneys understand what Google wants and the business model that Google is using, the path to successful website marketing becomes even clearer.
In this episode, we discuss the importance of high-quality content from the search engine’s perspective, as well as what drives Google to reward high-quality website content with better placement in search results.
