What Makes a Compelling Attorney Bio?
In this episode, we discuss the importance of the attorney bio on your law firm’s website and how to create an attorney bio that inspires potential clients to contact your firm.
Attorney bios are one of the most visited pages on law firm websites, and yet many of the attorney bios we see are unoriginal, fail to resonate with potential clients, or contain information that only other attorneys understand.
When attorneys write their online bios with potential clients in mind, they create information that helps drive a connection between the attorney and the potential client. A good attorney bio can help a potential client like you, trust you, and ultimately decide to hire you.
In this episode, we’ll discuss how to craft your attorney bio into something that helps to build a bond between you and your potential client before they’ve even contacted you.