Evergreen Pages: Why Your Law Firm Website Needs Them
Well-crafted evergreen content answers potential clients’ most important questions. When evergreen pages are done right, they can help to differentiate you from your competition.
10 Power Tips For Attorneys Who Blog
No matter where you are in your blogging process, our top ten posts on blogging for attorneys can help. Here are some quick tips to help you get — and stay — on the right track.
Does Your Law Firm SEO Provider Understand Legal Ethics?
When law firms hire a non-attorney who doesn’t understand legal ethics to handle some or all of their law firm’s web presence, it can cause major headaches for law firms along the line.
Series Introduction: 5 Questions Attorneys Should Ask Before Hiring A Law Firm SEO Company
This series will cover five important SEO questions that you should ask the individual or company that you’re thinking about hiring to create, edit, and/or optimize your web content.
5 Mistakes On Your Law Firm’s Homepage (And How To Fix Them)
A well-designed, content-rich homepage can help a potential client decide to engage with your law firm. A poorly designed or confusing homepage can drive potential clients away. Here are five of the most common law firm website homepage mistakes, plus tips for how to fix them.
6 Myths About Law Firm Blogging
Attorneys don’t have to have the biggest budget in the game in order to compete online. When small firms and solo practitioners use have the right knowledge, tools and strategies, they can do effective blogging that drives business to their firm without wasting time or money.
3 Ways To Revamp The Attorney Bio On Your Law Firm Website
If your attorney bio only notes where you went to school, which bars you’re admitted to, and a bulleted list of publications and awards, you may be missing an opportunity to generate new business. If you think your bio page needs a refresh, here are three ways to revamp it.
4 Quick Law Firm SEO Tips For Attorneys
Here are four quick tips that can help you better optimize your law firm’s website and attract more potential clients without wasting your time or money.
Does Keyword Density Matter For Law Firm Websites?
Search engines are much more advanced than they were even a few years ago. Yet, we sometimes see attorneys who are still concerned with keyword density as a useful SEO strategy.
3 Ways To Avoid Google Penalties On Law Firm Websites
Google’s system is set up to reward websites that follow their guidelines. Google penalizes websites that try to game the system by demoting those website pages in search engine results. That can harm your law firm’s business.
Is Your Law Firm Website Content Client-Friendly?
Here are five tips for writing client-friendly content that increases engagement from web visitors, provides an improved user experience on your site, and draws potential clients to your firm.
How Do I Decide What To Write About On My Law Firm Website?
Here are several tips for creating and structuring your law firm’s website content as you start and grow your law firm’s web presence.
Your Attorney Bio: 5 Common Mistakes We See On Law Firm Websites
Some attorney bios we see are dull, unoriginal, and don’t do much to connect with web visitors. Some unintentionally drive potential clients away. Here are five common mistakes that we see that can affect how your potential clients perceive you and your law firm.
5 Tools Attorneys Should Consider Adding To Their Technology Stack
Lawyers often play many roles and often have many added responsibilities outside of being a lawyer. But, using the right tools can make these kinds of responsibilities easier. Here are five tools that natively integrate with LawLytics and that we think attorneys should consider adding to their technology stack.
Is Your Law Firm Making A Good First Impression?
Let’s look at the role first impressions have on the perceptions of your potential clients, and therefore on your happiness and livelihood as a lawyer.
How Social Media Fits Into Your Law Firm’s Web Presence
In this blog post, we’ll talk about the purpose of social media as it relates to your law firm’s web presence and how to use it effectively to bolster other things you’re doing online.
Which Social Media Platforms Do Attorneys Really Need?
Social media can be a good supplement to your law firm’s web presence, but the trick to using social media effectively is a) knowing that it’s supplemental to your law firm’s blog and website and b) choosing the right platforms.
What A High Bounce Rate Can Tell You About Your Law Firm Website
In this blog post, we’ll explain what a bounce rate is and what an exit rate is, and what you can do if your law firm website bounce rate is high.
Does Google Care About The Word Count On Law Firm Website Pages?
Sometimes, we talk with attorneys who ask us whether Google care about the word count on law firm website pages.
Here’s why the word count on your law firm’s website doesn’t matter.
Is Your Law Firm Seen As A Vendor?
In this new series, we’ll look at how attorneys can more effectively position and sell themselves, without making compromises that mar their reputation, professional self-esteem or bottom line.