In Episode #19, we discuss how to use social media effectively without wasting time or money.

While your law firm’s website design leaves an impression on potential clients and referral sources, some attorneys become focused on the wrong things as it relates to their website’s design. In Episode #18, we’ll discuss several things that web designers wish attorneys knew about law firm website design.

In Episode #17, we discuss four marketing hazards for small law firms and solo practitioners that can cause them to waste time, money, and effort, and that can endanger the growth of their law firms.

If you’re an attorney who hasn’t started writing law firm website content yet and/or you are in a position where you don’t have time to do so, it may be time to hire a ghostwriter. In Episode #16, we discuss the use of ghostwriters to write law firm website and blog content. 

In Episode #15, we discuss a common myth in online law firm marketing. When it comes to online marketing for law firms, many attorneys believe that it’s the biggest spenders who win.

In Episode #14, we discuss the importance of taking control of your law firm’s online marketing. We discuss what control means — and what it doesn’t mean — as well as several easy things you can do to put yourself back in control of your online presence.

In Episode #13, we discuss the value in publishing compelling case results on your law firm’s website, and how to make your case results more meaningful to potential clients. 

In Episode #12, we examine common online marketing metrics that rarely have real meaning for attorneys in terms of measuring the growth of their law firms.

There are a number of things that we’ve seen attorneys do that don’t support growth and long-term success for their law firms. In Episode #11, we discuss common growth risks that come up for attorneys as they build their businesses.

In Episode #10, we discuss strategies to help you grow your law firm’s website without wasting time or money.

Practice area pages are part of the structural content of a good law firm website. In Episode #9, we review common mistakes that we see on law firm website practice area pages.

In Episode #8, we review the three perspectives attorneys are likely to use on their law firm’s website (first, second, and third-person) and where attorneys may want to use each perspective.

In Episode #7, we discuss the important pages that attorneys should have on their law firm’s website.

In Episode #6, we discuss the value of considering longtail search queries as you write content for your law firm’s website and blog.

This week’s episode (#5) covers many common law firm SEO myths that cause attorneys to waste time and money, and that prevent attorneys from building a strong web presence that drives new business to their firms.

In Episode #4, we discuss the importance of the attorney bio on your law firm’s website and how to create an attorney bio that inspires potential clients to contact your firm.