Google makes updates to its algorithms on a fairly regular basis. Each of the updates that Google makes to its search engine is in service of bringing people the best and most useful results for their questions. By understanding the guiding principles that go into...
Many of the pages on your law firm’s website can have a profound effect on your potential clients when they’re crafted the right way. That’s true whether your firm gets most of its potential clients from web traffic or you operate on a referral basis. So...
The titles that you give to each of the pages on your law firm’s website are important: they give users quick insight into the content on your pages and why it’s relevant to their query. Titles are often the primary piece of information used to decide...
While there are many strategic reasons for law firms to have two or more websites, the decision to do so should be made objectively, planned well, and executed professionally. You’ll want to be sure that your objectives are clear, and that you are not choosing...
Law firm websites that attract and convert clients provide a reliable, predictable experience for web visitors. Most of what makes a high-performing law firm website comes down to a science. And there’s a blueprint that can be applied. It’s easy to get a...
Attorneys have lots of different goals for their law firm’s website. But one of the things that we hear most often from attorneys is that they want to use their website to attract more — and better — clients to their firms. In this episode of the Law Firm...
