It’s a fair question: How can I increase my law firm’s online presence? This question is on the minds of many small law firms and solo attorneys who are either starting out or trying to grow their practice. It’s also a question that requires a thoughtful, strategic...
Since its release, Google’s new generative AI search tool, also known as Google SGE, has had a major impact on the way users interact with the search engine. Shifting away from Google as we knew it in the past where keywords reigned supreme, Google SGE supports – and...
If content is king, then getting noticed on the internet is the crown jewel. Getting noticed means appearing on the first page of a search engine’s results (SERP). To get there, the content of that webpage or website must be optimized for search engines (SEO). ...
Your firm’s visibility on search engines is key to showing up in the relevant and local search results of potential clients. Visibility can be determined by website clicks, page ranking, website traffic, and more, and there are several factors that contribute to your...
Search engine optimization, or SEO, for your law firm’s website is the product of multiple sustained efforts to deliver a high-quality website to your web visitors. Generally, attorneys understand that high-quality written content and a modern, attractive web design...
If you’re on the pursuit for better search engine visibility for your law firm website, you likely know that SEO – search engine optimization – is what will help you reach your digital marketing goals. For most, it’s understood that to achieve sustained SEO for your...
