A new year is just around the corner, and now is the time to strategize your firm’s growth and set your business goals for 2023. However, it can be difficult to know how to get started and where to focus your efforts to save both time and money. Most firms struggle to...
As an attorney, you want to grow your firm’s digital presence and drive more business to your firm online. There are several types of digital marketing practices that can help you to achieve your goals, and social media is a major one. However, not every social media...
There are several motivations for lawyers to branch out and become their own bosses – job security and work/life balance being among the top reasons. Whether you’ve been thinking about starting your own firm for hours or years, there are a few things to take into...
Referrals can be a good source of new business – and they can come from a variety of sources. Referrals from happy former clients are great. A client’s previous experience working with your firm serves as a vote of confidence and can quickly build a bond of trust...
Most firms struggle to differentiate themselves in their marketing when they focus too much on the broader competition. However, competitive advantages can be found almost anywhere and can help your firm stand out online. Directing your marketing efforts toward the...
Many successful lawyers understand that delegating is the most efficient way to accomplish more tasks, more quickly. However, once you have created the foundation for your digital presence with a strong and optimized website, outsourcing the rest of your marketing...