by Victoria Blute | Jan 5, 2020 | Marketing, SEO
If your law firm’s website didn’t produce results for your firm in 2019, the beginning of 2020 is an excellent time to create a winning strategy for your law firm’s web marketing. Here are three things to do that will help you build a website that...
by Victoria Blute | Dec 31, 2019 | Marketing, SEO
Some attorneys ask us whether a larger volume of pages on a law firm website leads to a better ranking with the search engines. There’s a belief among some attorneys that merely having more pages on their law firm’s website will mean better visibility in...
by Victoria Blute | Dec 20, 2019 | Marketing, SEO
One of the easiest ways to create high-quality law firm website content that helps you connect with your potential clients is to write like your clients think. Getting into the mindset of your potential clients helps them find you when they’re conducting...
by Victoria Blute | Dec 15, 2019 | Marketing, SEO
Google makes its money by providing high-quality answers to the questions its users ask. Providing quality answers keeps these people using the search engine, which enables Google to sell advertising. For Google to feature your website in its free search results, your...
by Victoria Blute | Dec 9, 2019 | Marketing
If you want to hit the ground running in 2020, the last days of 2019 are an excellent time to make assessments about the current state of your law firm’s web marketing. Here are three things to focus on that will help you get ahead of your law firm’s...
by Victoria Blute | Dec 4, 2019 | Marketing, SEO
Google recently announced that it’s using “neural matching” in its search algorithm to understand queries better and improve search results. But what, exactly, is neural matching — and how might it affect law firm website marketing? In this...
