December 29, 2021 To solo or not to solo? That is the question weighing on the minds and hearts of tens of thousands of attorneys. This existential question gets amplified around the new year. And, as we begin 2022, in the midst of a seemingly interminable pandemic...
Transcript (by otter.ai): Quality Of Leads – Why It Matters For Lawyers For attorneys, the quality of leads that they get from their marketing is the most important thing, bar none. It’s much more important than the number of hits, clicks, or impressions...
June 17, 2021 – Today I recorded a brief video blog post about positing your law firm in your clients’ minds. I hope you enjoy it — please let me know what you think. Transcript: Today I want to talk about positioning you and your practice in your...
June 10, 2021 – I recorded this video on Tuesday. We sat on it until today, and we’re releasing it because the hyped-up SEO messages just keep coming. Transcript (by otter.ai): So, being an attorney comes with many blessings — and some curses as...
In this video blog post, I talk about how LawLytics members used the platform to pivot quickly during COVID, and how technology that empowers small firms and solos to pivot on a dime will be even more important in the tech-accelerated, post-COVID world. Video...
In this video blog post I share a quick and easy way that attorneys can use video, talk about what they already know and talk with clients about regularly, and create content that is more effective than any content that a marketing agency could create for them in...