by Victoria Blute | Feb 21, 2020 | SEO
Local pages are law firm website pages that provide relevant local information to your potential clients. A number of your law firm’s website pages can engage local clients by providing local information that they’re searching for. Practice area pages,...
by Victoria Blute | Jan 24, 2020 | SEO
When their website isn’t working, most lawyers realize it: they aren’t getting as many leads or new clients as they’d like. A lack of business is a compelling reason to make a change. However, if your website isn’t driving new business to your...
by Victoria Blute | Jan 14, 2020 | SEO
Google announced that it began implementing a new core update on Monday, the first core algorithm update of the new year. Here’s what to know about this change to Google’s search algorithm, and how it might affect your law firm’s website. What...
by Victoria Blute | Dec 31, 2019 | SEO
Some attorneys ask us whether a larger volume of pages on a law firm website leads to a better ranking with the search engines. There’s a belief among some attorneys that merely having more pages on their law firm’s website will mean better visibility in...
by Victoria Blute | Dec 4, 2019 | SEO
Google recently announced that it’s using “neural matching” in its search algorithm to understand queries better and improve search results. But what, exactly, is neural matching — and how might it affect law firm website marketing? In this...
by Victoria Blute | Oct 31, 2019 | SEO
“When people like you or I come to Search, we aren’t always quite sure about the best way to formulate a query,” writes Google’s Vice President of Search, Pandu Nayak. “We might not know the right words to use, or how to spell something,...
