by Victoria Blute | Oct 20, 2019 | SEO
A by-product of creating high-quality content on your law firm’s website is that it can attract attention from a variety of sources. When someone finds your content valuable, they will likely want to share it with others. One way that others on the web may share...
by Dan Jaffe | Sep 22, 2019 | SEO
Google has once again killed the SEO salesperson’s trick du jour. For roughly the past two years, some SEO companies have added reviews markup to their clients’ websites in order to cause Google to display stars next to the websites’ results in the...
by Victoria Blute | Sep 22, 2019 | SEO
Google wants to provide the best possible results for search queries that its users make, and it has developed certain criteria to ensure that it’s able to provide those results. Part of that criteria is represented by the acronym E-A-T: Expertise, authoritativeness,...
by Victoria Blute | Aug 2, 2019 | SEO
Google often makes small adjustments to its algorithm — Google also makes broad, extensive algorithm updates. Google doesn’t always confirm if it’s made a broad search algorithm update, but it did in June of 2019, and even pre-announced it. Even when an...
by Victoria Blute | Jun 12, 2019 | SEO
For as long as online law firm marketing has been around, there have been myths and misconceptions about what works for attorneys on the web. The truth of the matter is that succeeding online is simpler than many attorneys think. Here are three common myths about...
by LawLytics Team | Mar 31, 2019 | SEO
Did you know clients search for you using local terms? That means you need to get local, too, whether you provide legal services in one jurisdiction or more. Local pages help potential clients find your website easier and faster and make it more likely that they’ll...
