by Victoria Blute | Aug 24, 2018 | SEO
Since its inception, Google has cracked down on a number of “black hat” SEO tactics — the methods designed to artificially inflate the rankings of low-quality websites and web pages. Despite the work that Google has done to stop people from attempting to...
by LawLytics Team | Aug 9, 2018 | SEO
As the market leader in online search, Google is constantly working to ensure that it rewards sites that follow its Webmaster Guidelines with higher rankings in organic search results. And, though the search engine says that it does not intend to “punish” sites that...
by LawLytics Team | Jul 9, 2018 | SEO
Getting your content on the first search engine results page (SERP) for a relevant query may not be enough to keep that content at or near the top of rankings for that particular search. This is because both Google and Microsoft (which powers both Bing and Yahoo...
by LawLytics Team | Jun 27, 2018 | SEO
Page load speed refers to how fast a page loads once it is requested in a browser. While, from the user’s perspective, most of the perceived page load time is dependent on the speed and quality of their internet connection, there are speed elements that can be...
by LawLytics Team | Apr 27, 2018 | SEO
This post is the fourth in a series about the basics of search engine optimization (SEO) for your law firm website. For links to the other posts in this series, refer to the first installment, titled “Can Google Find Your Law Firm Website?” When it comes to SEO best...
by LawLytics Team | Apr 15, 2018 | SEO
If you want your law firm website to be found by search engines, and you want the content of that site to rank well on search engine results pages (SERPs) for relevant queries, there are two things you need to do: Make sure that it’s easy for search engines to read...