by Tina Sorenson | May 12, 2026 | SEO, Website Strategy
If you haven’t asked it yourself, you’ve probably heard someone else ask it: Is SEO dead? And honestly, it’s a fair question. AI Overviews keep pushing organic results further down the page. ChatGPT is fielding legal questions that used to send...
by Tina Sorenson | Apr 30, 2026 | Marketing, Website Strategy
Over the coming weeks, we intend to take a step back to the basics with some of our blogs. We will go deep – page by page, element by element – into how law firm websites should be built and optimized in light of the rapidly shifting landscape of SEO, AEO (Answer...
by Tina Sorenson | Apr 24, 2026 | Marketing, Website Strategy, Websites
There is something strange going on. You are getting traffic to your website even with the rapid rise of zero-click searches. People are reading your content, spending time on your pages, maybe even clicking through your practice areas. But the phone isn’t ringing....
