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Avoid These 5 Mistakes on Your Practice Area Pages

Avoid These 5 Mistakes on Your Practice Area Pages

Practice area pages on your firm’s website help you communicate what services you offer, connect your website to potential clients on search engines, provide answers to your potential clients’ questions, and encourage them to reach out to your firm. With a few...
Best Practices for Law Firm Case Results Pages

Best Practices for Law Firm Case Results Pages

Your law firm’s case results can be an effective needle-mover for potential clients who are researching available representation online. With the appropriate context, formatting, and narrative, case results on your website can help convince a potential client that...
Level Up Your Law Firm Website Homepage with These Tips

Level Up Your Law Firm Website Homepage with These Tips

The homepage of your law firm’s website is arguably the most important page on your website. It works to inform potential clients about who you are, who you serve, and why you’re the best fit for their legal issue. In sum, your homepage acts as your digital “elevator...
Adjusting to Shifts in the Legal Market

Adjusting to Shifts in the Legal Market

Before joining the team at LawLytics, I used to work closely with solo and small law firms across the country as a marketing consultant. I advised on and implemented a variety of digital marketing practices to help my clients reach their business goals within their...
Five Website Elements Your Clients Will Thank You For

Five Website Elements Your Clients Will Thank You For

Part of a successful law firm website is understanding your potential clients’ intent when they visit your website. This intent should influence the choices you make for your website design and the content you share with your web visitors. For most potential clients...