by Victoria Blute | May 18, 2020 | Content
One of the best ways to create unique, engaging content — and attract more local potential clients — is to focus on local marketing. An effective local content strategy can help increase your law firm website’s visibility in search engine results...
by Victoria Blute | Mar 13, 2020 | Content
We like to encourage attorneys to use news stories as catalysts for their law firm’s blog posts. Attorneys can also benefit from the news when significant events dominate the news cycle. In this blog post, we’ll discuss the most important things you need...
by Victoria Blute | Feb 14, 2020 | Content
Developing educational, substantive content on your law firm’s website is an excellent way to drive more business to your law firm. A blog that you publish to regularly can also have that effect. Frequent blogging, when it’s done right, helps your law...
by Victoria Blute | Feb 7, 2020 | Content
When you’re developing the content on a new law firm website, it generally makes sense to start by building practice area pages. Good practice area pages help potential clients understand more about their case or problem, whether your law firm can help them, and...
by Victoria Blute | Jan 29, 2020 | Content
Google cares about — and rewards — unique website content. That’s because Google’s users care about unique content, too. Whether you’re just getting started with content marketing for your law firm or you’ve been at it for a while,...
by Victoria Blute | Jan 23, 2020 | Content
To succeed with content marketing, you need content — and you likely need a lot of it. This is particularly true if you’re in a highly competitive geographic area and/or practice area. How do you know when it’s a better idea to write your own law...
