by Victoria Blute | Jun 14, 2017 | SEO
Learning about search engine optimization is a great place to start for attorneys who want to succeed in their online legal marketing without wasting time or money. When attorneys understand how search engines work, they avoid wasting time and draining their marketing...
by LawLytics Staff | Jun 8, 2017 | SEO
You probably recognize that your law firm’s website is an important part of your online marketing strategy. But you may be unsure how to make your site more visible and interesting to potential clients. You may even have tried to improve your website’s rankings with...
by Victoria Blute | May 18, 2017 | SEO
If you were paying attention to SEO in the ’90s and even ’00s, you might remember a lot of discussions about keyword density. Some webmasters theorized that there was a preferred ratio of a keyword to the total number of words on a page. When that ratio...
by Victoria Blute | May 17, 2017 | SEO
Being penalized by Google can damage your firm’s ability to be found online. While it’s rare that Google applies an actual manual penalty, Google’s system is set up to reward websites that follow their guidelines. Google penalizes websites that try...
by Victoria Blute | Apr 28, 2017 | SEO
When attorneys look at the data associated with their law firm’s website, they may be curious about “bounce rates” and “exit rates.” Below, we’ll explain what a bounce rate is and what an exit rate is, and what you can do if your...
by Victoria Blute | Apr 18, 2017 | SEO
Sometimes, we talk with attorneys who ask us this: Does Google care about the word count on my law firm website’s pages? The short answer to that question is “no.” But, attorneys should understand the logic behind that answer in order to succeed...
