by Victoria Blute | Jun 3, 2019 | Content
Content marketing is an effective and efficient way for solo practitioners and small law firms to drive new potential clients to their law practices. But for legal content marketing to be effective for attorneys, it has to be approached strategically. Here are three...
by LawLytics Team | Jun 1, 2019 | Content
Good content is essential to any law firm’s website. But the need for good content is especially important for a law firm that handles several different practice areas. The fear of diversifying your law firm’s practice areas is likely founded on the idea that...
by LawLytics Team | May 22, 2019 | Content
Many solo attorneys and small law firms fail to brand themselves. However, in today’s saturated legal market, branding is important. Unfortunately, many law firms, branding starts and stops with their logo. That’s a mistake. Another mistake is when small law firms try...
by LawLytics Team | May 5, 2019 | Content
Your website’s practice area pages and blogs should have compelling titles that engage your potential clients. But titles aren’t always easy to come by. In fact, they can be the hardest part to write of any given webpage if you are thinking in terms of strategy. In...
by LawLytics Staff | Apr 7, 2019 | Content
You’ve heard the saying: content is king. And no doubt it is but for when it’s duplicate content. Duplicate content is a problem. And yet what attorney has the time to write valuable content when there’s so much else to do? We know the latter is a problem, too. But...
by Rachel Chalot | Feb 27, 2019 | Content
Too often, attorneys fail to create a strategy to make their website content work for their firms. Rather than view blogs, webpages, and other parts of your website as separate entities, view them as a system of parts connected to make the whole. By building a system,...