by Victoria Blute | Sep 15, 2019 | Content
Creating unique content for your law firm’s website is something that your potential clients find valuable — and Google does, too. But how do you write unique content when it seems like there are already hundreds of pages on other law firm website that cover the...
by Victoria Blute | Sep 5, 2019 | Content
Blogging can act as a needle mover for attorneys who want to market their firm online. Blog posts — as opposed to other types of pages on your law firm’s website — can help you declare your stance and opinions to the world. When it’s done right, blogging...
by Victoria Blute | Aug 15, 2019 | Content
In an earlier piece in this series, we discussed how to create a content plan that realistically accounts for the needs of your potential clients and how they use the internet to research their case or matter — and how they find attorneys online. But, just like...
by Victoria Blute | Jun 27, 2019 | Content
Law firm website content with a local focus can make a difference in your law firm’s online visibility. It can help drive targeted, local traffic to your law firm’s website, as well as help potential clients quickly identify where your firm is located, whether you...
by Victoria Blute | Jun 20, 2019 | Content
Writing high-quality content for your law firm’s website that addresses your potential clients’ questions and concerns is an effective and efficient way to drive new business to your firm. To get the most out of your content marketing, you’ll want to develop a solid...
by Victoria Blute | Jun 3, 2019 | Content
Content marketing is an effective and efficient way for solo practitioners and small law firms to drive new potential clients to their law practices. But for legal content marketing to be effective for attorneys, it has to be approached strategically. Here are three...