by Drew Mancini | Nov 15, 2023 | Content
With recent advancements in AI-powered software, business professionals have flocked to AI tech such as ChatGPT for their digital marketing content needs. With its ability to generate large amounts of human-like text in a conversational manner, ChatGPT has become a...
by Drew Mancini | May 1, 2023 | Content
What does it mean to create a content plan for your law firm website? Too often, attorneys struggle to devise a strategy to make their website content work for their practice. To begin working on a content plan, it’s helpful to first understand the purpose of your...
by Drew Mancini | Nov 7, 2022 | Content, SEO
Headers and subtitles are useful for both your potential clients and search engines to read and understand your website content. For your potential clients, headers and subtitles help guide them through your content with visual cues on the subject matter and order of...
by Drew Mancini | Jun 1, 2022 | Content, Marketing
We’ve all seen the attorneys who are getting thousands of views on videos where they simply talk about a legal topic. What’s their secret? And how can you use this for your practice to attract more potential clients to your website? Video blogging is more accessible...
by Dan Jaffe | Jul 1, 2021 | Content, Marketing, SEO, Websites
Earlier this week I was talking to a bankruptcy attorney about their website. “We’ve got decent SEO, and the site is on the first page of Google when you search for either Chapter 7 or Chapter 13 bankruptcy in our area. At least, sometimes. What else can we do to get...
by Dan Jaffe | Sep 28, 2020 | Content, Dan
Last week I wrote about ways that attorneys could blog about RGB given her recent passing. Media coverage of RBG includes frequent mentions of her becoming the second female member of SCOTUS, while seldom mentioning the first female Supreme Court Justice. Last Friday,...