by Drew Mancini | May 17, 2023 | Marketing
Why empathy matters Focusing on fostering a more human and emotional connection with your potential clients can show them that you care about them and their legal issue. This helps a potential client establish the trust and confidence necessary to make their decision...
by Drew Mancini | Apr 10, 2023 | Marketing
Reviews can be very impactful to your law firm’s digital presence. Not only do reviews serve as essential points of social proof, they can also be used to manage your reputation as an attorney. Whether a potential client is evaluating if you’re the best fit for them...
by Drew Mancini | Dec 19, 2022 | Marketing
A new year is just around the corner, and now is the time to strategize your firm’s growth and set your business goals for 2023. However, it can be difficult to know how to get started and where to focus your efforts to save both time and money. Most firms struggle to...
by Drew Mancini | Oct 18, 2022 | Marketing
As an attorney, you want to grow your firm’s digital presence and drive more business to your firm online. There are several types of digital marketing practices that can help you to achieve your goals, and social media is a major one. However, not every social media...
by Drew Mancini | Sep 19, 2022 | Marketing
There are several motivations for lawyers to branch out and become their own bosses – job security and work/life balance being among the top reasons. Whether you’ve been thinking about starting your own firm for hours or years, there are a few things to take into...
by Victoria Blute | Aug 30, 2022 | Marketing
Referrals can be a good source of new business – and they can come from a variety of sources. Referrals from happy former clients are great. A client’s previous experience working with your firm serves as a vote of confidence and can quickly build a bond of trust...