by Drew Mancini | Sep 19, 2022 | Marketing
There are several motivations for lawyers to branch out and become their own bosses – job security and work/life balance being among the top reasons. Whether you’ve been thinking about starting your own firm for hours or years, there are a few things to take into...
by Victoria Blute | Aug 30, 2022 | Marketing
Referrals can be a good source of new business – and they can come from a variety of sources. Referrals from happy former clients are great. A client’s previous experience working with your firm serves as a vote of confidence and can quickly build a bond of trust...
by Drew Mancini | Aug 16, 2022 | Marketing
Most firms struggle to differentiate themselves in their marketing when they focus too much on the broader competition. However, competitive advantages can be found almost anywhere and can help your firm stand out online. Directing your marketing efforts toward the...
by Drew Mancini | Aug 3, 2022 | Marketing
Many successful lawyers understand that delegating is the most efficient way to accomplish more tasks, more quickly. However, once you have created the foundation for your digital presence with a strong and optimized website, outsourcing the rest of your marketing...
by Drew Mancini | Jul 18, 2022 | Marketing
You may know by now that the key to SEO success for your law firm’s website is an abundance of high-quality written content. Written content helps you target your ideal client online and attract more web visitors through search engines. But what if you could work...
by Drew Mancini | Jun 28, 2022 | Marketing
LinkedIn is the leading social media platform for professionals and has become a valuable asset to lawyers as a place to network and attract potential clients. The platform has several ways to optimize your profile for a cohesive, branded appearance that complements...
