by Victoria Blute | May 18, 2021 | Podcast
Creating an effective local strategy for your law firm’s website increases your law firm website’s visibility in search engine results and improves your ability to connect with and engage local clients. By providing relevant information that answers local...
by Victoria Blute | Apr 30, 2021 | Podcast
With the amount of information available on the web, finding the information we need would be nearly impossible without help to sort it. Google is designed to do just that: It’s able to collect the information available on the web and sort through millions of web...
by Victoria Blute | Apr 16, 2021 | Podcast
The concept of blogging for law firms is a popular topic in legal marketing. However, it’s not always clear to attorneys how to get the most out of their law firm’s blog posts. The good news is that by keeping a few small tips in mind, it’s easy to...
by Victoria Blute | Apr 8, 2021 | Podcast
Potential clients are information hungry. So how do you engage them while they’re doing research online? High-quality website content is the most effective way to grab attention. But then what? How do you keep on them your site and showcase your authority so they...
by Victoria Blute | Mar 29, 2021 | Podcast
Creating the right information structure on your law firm’s website benefits both you and your potential clients: The right structure helps search engines understand your website’s content and provide that information to potential clients when they make relevant...
by Victoria Blute | Jan 5, 2021 | Podcast
Potential clients want to feel important and understood by the firm they choose to handle their problem. One of the most effective ways to create this connection is through storytelling on your law firm’s website. Storytelling works whether you work with...