by Victoria Blute | Apr 10, 2020 | Podcast
When their website isn’t working, most lawyers realize it: they aren’t getting as many leads or new clients as they’d like. A lack of business is a compelling reason to make a change. However, if your website isn’t driving new business to your firm, it’s important to...
by Victoria Blute | Apr 1, 2020 | Podcast
When attorneys understand what Google wants, and they use the right tools, they get a better ROI from their law firm’s website. When it comes to understanding what Google wants, there are two main principles: The first principle is to understand Google’s business...
by Victoria Blute | Mar 20, 2020 | Podcast
When you’re developing the content on a new law firm website, it generally makes sense to start by building practice area pages. Good practice area pages help potential clients understand more about their case or problem, whether your law firm can help them, and what...
by Victoria Blute | Mar 12, 2020 | Podcast
When you hire a ghostwriter to create content for your law firm’s website, staying in control of your website comes down to three key concepts: delegating to your ghostwriter wisely, empowering a ghostwriter who is going to abide by the necessary rules, and...
by Victoria Blute | Mar 5, 2020 | Podcast
Your law firm’s online reputation is important, and online reviews have become more and more important in recent years. If you’re not paying attention to your law firm’s online reputation (and your competitors are), your reputation may become a reason why your firm’s...
by Victoria Blute | Feb 28, 2020 | Podcast
When it comes to successful law firm marketing online, one of the best things attorneys can do aside from developing rich substantive and local content is to publish blog posts regularly. In this episode of the Law Firm Marketing Decoded Podcast, we discuss how blog...
