by Victoria Blute | Nov 19, 2017 | Podcast
Online reviews matter. Are you making the most out of the positive experiences that your clients have with your law firm? Many potential clients will look at online reviews before they choose an attorney. And what they find — or don’t find — about...
by Victoria Blute | Oct 27, 2017 | Podcast
In Episode #25, we discuss how to improve the homepage on your law firm’s website. There are many ways that a potential client or referral source might enter your website. They might do a Google search that leads them to a blog post you’ve written or to an...
by Victoria Blute | Oct 16, 2017 | Podcast
In Episode #24, we discuss common mistakes we’ve seen on attorney bios and how to fix them. Knowing what makes an effective attorney bio on your law firm’s website is one aspect of driving new business to your firm. Attorney bios are one of the most...
by Victoria Blute | Oct 14, 2017 | Podcast
In Episode #23, we discuss the benefits of adding a Frequently Asked Questions page to your website and how to craft one that’s effective with search engines and your potential clients. A FAQ page can help your law firm’s website with visibility in the...
by Victoria Blute | Oct 6, 2017 | Podcast
In Episode #22, we discuss client personas: what they are, why they’re important, and how to craft one that helps you drive quality potential clients to your law firm’s website and blog. Building a fictional representation of an ideal client can provide...
by Victoria Blute | Sep 30, 2017 | Podcast
In Episode #21, we discuss five important questions that lawyers should ask before they hire a law firm SEO provider. Attorneys may decide to hire someone to handle some or all of their law firm’s SEO. However, we often see attorneys hiring SEO providers who:...
