If content is king, then getting noticed on the internet is the crown jewel. Getting noticed means appearing on the first page of a search engine’s results (SERP). To get there, the content of that webpage or website must be optimized for search engines (SEO). ...
Your firm’s visibility on search engines is key to showing up in the relevant and local search results of potential clients. Visibility can be determined by website clicks, page ranking, website traffic, and more, and there are several factors that contribute to your...
Search engine optimization, or SEO, for your law firm’s website is the product of multiple sustained efforts to deliver a high-quality website to your web visitors. Generally, attorneys understand that high-quality written content and a modern, attractive web design...
If you’re on the pursuit for better search engine visibility for your law firm website, you likely know that SEO – search engine optimization – is what will help you reach your digital marketing goals. For most, it’s understood that to achieve sustained SEO for your...
It’s a common misconception that it is very expensive to set yourself apart from your competition online. However, free resources such as Google Business Profile (GBP), a business listing feature on Google, help you to achieve better visibility online effectively and...
Blogging has multiple benefits for your law firm including digital marketing, client and referral relations, community relations, issue advocacy, publicity, reputation management, and thought leadership. However, for some attorneys, it can be hard to know where to get...