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4 Reasons Why Your Content Should Be Easy-To-Read

4 Reasons Why Your Content Should Be Easy-To-Read

It seems like most written content today is available to us in the form of lists with catchy titles that encourage us to click and learn more. Due to the over-exposure of available information via the internet, our audiences are gravitating less and less toward...
How to Audit Your Google Business Profile

How to Audit Your Google Business Profile

Google Business Profile (GBP) is a free business listing intended for local businesses to manage their online presence on Google Search and Google Maps. GBP is an extremely handy resource for solos and small law firms because it allows you to show up directly in...
Developing Local Website Content for Your Firm

Developing Local Website Content for Your Firm

One of the best ways to create unique and engaging website content is to focus on local marketing to target your ideal client online. Local pages are law firm website pages that provide relevant local information to your potential clients. These pages aren’t designed...
How Important is Page Load Speed to Potential Clients?

How Important is Page Load Speed to Potential Clients?

Can slow page load speeds affect your website’s ability to attract and convert potential clients online? Page load speed refers to how fast a page loads once it is requested in a browser. While this can be dependent on your web visitor’s internet speed and quality,...
How Long Should Web Page Content Be in 2023?

How Long Should Web Page Content Be in 2023?

High-quality content on your law firm website is the key to increasing your website’s visibility on search engines and engaging your potential clients online. However, you may be wondering how page length can play a part in your firm’s online visibility and how to...
Using Google to Drive Business to Your Firm in 2023

Using Google to Drive Business to Your Firm in 2023

We all rely on Google to conduct research, compare options, and make decisions – including your potential clients. If you are developing your firm’s web presence or looking to grow, you may feel unsure of what Google wants or needs from your website. As you organize...