by Drew Mancini | Nov 21, 2022 | Websites
Your law firm’s case results can be an effective needle-mover for potential clients who are researching available representation online. With the appropriate context, formatting, and narrative, case results on your website can help convince a potential client that...
by Drew Mancini | Oct 26, 2022 | Websites
The homepage of your law firm’s website is arguably the most important page on your website. It works to inform potential clients about who you are, who you serve, and why you’re the best fit for their legal issue. In sum, your homepage acts as your digital “elevator...
by Drew Mancini | Oct 11, 2022 | SEO, Websites
Blogs and practice area pages are both beneficial to your law firm website for engaging potential clients and connecting your website with more leads on search engines. Additionally, having multiple types of content on your website can help you maximize your marketing...
by Drew Mancini | Oct 4, 2022 | Websites
Before joining the team at LawLytics, I used to work closely with solo and small law firms across the country as a marketing consultant. I advised on and implemented a variety of digital marketing practices to help my clients reach their business goals within their...
by Drew Mancini | Jul 29, 2022 | Websites
Part of a successful law firm website is understanding your potential clients’ intent when they visit your website. This intent should influence the choices you make for your website design and the content you share with your web visitors. For most potential clients...
by Drew Mancini | Jul 13, 2022 | Websites
Video content is an effective way to connect with potential clients online, and consumers across many industries are responding positively to video content. A compelling marketing video can boost conversion rates for your firm by directly addressing your potential...