by Drew Mancini | Jul 13, 2022 | Websites
Video content is an effective way to connect with potential clients online, and consumers across many industries are responding positively to video content. A compelling marketing video can boost conversion rates for your firm by directly addressing your potential...
by Drew Mancini | Jul 6, 2022 | Websites
If you’re looking to expand your digital presence and drive more business to your law firm from the web, start with your website. By prioritizing and publishing the information your potential clients need most, a good website can become a great website– engaging,...
by Drew Mancini | Jun 21, 2022 | Marketing, Websites
Color theory helps us understand how people perceive colors and the message colors can convey. But why does this matter for your law firm’s website? Color has the capability to impact how your potential clients both think and behave, and it’s important to take a look...
by Dan Jaffe | Oct 12, 2021 | Marketing, Websites
A study by Northwestern University suggests that having at least five good reviews can increase conversions by up to 270 percent. But what makes a good review? In this post, we’ll discuss the specific elements of a review that are likely to influence a potential...
by Dan Jaffe | Sep 1, 2021 | Announcements, Websites
I got an interesting question from a small law firm owner the other day. “How often should we update our website’s styling?” he asked. Before signing up for LawLytics, he hadn’t changed the look of his website for several years. By the time he decided to make a change...
by Dan Jaffe | Aug 13, 2021 | Marketing, SEO, Websites
Since the COVID pandemic, over 50 percent of attorneys say they are worried about the success of their firm. Nearly 75 percent say marketing and attracting new clients is a major problem. Today, the majority of potential clients will start their search for legal...
