by Victoria Blute | Jul 18, 2016 | Content
Writing content for your law firm is good. Maximizing your content’s reach is better. If you tend to publish a blog post and move right along to the next one, you may be missing out on additional opportunities to reach potential clients. You can increase your reach...
by Victoria Blute | Jul 11, 2016 | Content
Content on law firm websites shouldn’t just be high-quality. Content should target the right potential clients. Attorneys may think content should appeal to a broad audience. They may fear that by writing ultra-specific content, they’ll miss attracting more web...
by Victoria Blute | Jul 11, 2016 | Content
You have seconds to capture the attention of a potential client who finds your content online. It’s one reason that writing great content for the web is so vital to your online legal marketing. But when you have a potential client’s attention and they’ve...
by Victoria Blute | Jun 27, 2016 | Content
Content marketing is the most efficient way for attorneys to reach potential clients online. But content isn’t just words on a page to fill a space. There are two major kinds of content in content marketing, and both of them are an important part of online law firm...
by Victoria Blute | Jun 24, 2016 | Content
The quantity of the content on your firm’s website is something that can be built up over time. But the quality of that content — whether on a substantive page or in a blog — is always important. Regardless of the quantity of material you have, all...
by Victoria Blute | Jun 23, 2016 | Content
There are several types of pages that add to the value to your law firm’s website and, more importantly, that add value to the experience of the potential client who finds you on the web. One kind of page is the Questions & Answers (Q&A) section of your...
