by Dan Jaffe | Aug 27, 2021 | Marketing, SEO
August 27, 2021 On Tuesday, Google announced an update to how its search engine generates web page titles (the code snippet on every page that tells both users and search engines what the topic of a particular page is). At LawLytics, we ensure your web page titles are...
by Dan Jaffe | Aug 13, 2021 | Marketing, SEO, Websites
Since the COVID pandemic, over 50 percent of attorneys say they are worried about the success of their firm. Nearly 75 percent say marketing and attracting new clients is a major problem. Today, the majority of potential clients will start their search for legal...
by Dan Jaffe | Aug 3, 2021 | Announcements, Marketing, SEO, Websites
We’ve Got Some Big News! Here at LawLytics, we have one rule above everything else: Always be optimizing. Every day, our team is working to ensure law firm websites built on LawLytics meet the latest digital standards and provide a competitive advantage online....
by Dan Jaffe | Jul 1, 2021 | Content, Marketing, SEO, Websites
Earlier this week I was talking to a bankruptcy attorney about their website. “We’ve got decent SEO, and the site is on the first page of Google when you search for either Chapter 7 or Chapter 13 bankruptcy in our area. At least, sometimes. What else can we do to get...
by Dan Jaffe | Apr 15, 2021 | Marketing, SEO
“I need SEO.” “I need to rank on the first page of Google.” “I need my site to be search-engine friendly.” We hear things like this from lawyers all the time. And they’re correct. They do need SEO. They do need web pages that rank well in search results. They do need...
by Dan Jaffe | Apr 5, 2021 | Marketing
After more than a decade in digital marketing, I’ve noticed one thing remains constant: people don’t lie to Google when they need or want something. That isn’t true in most other instances. Ask someone directly what they want, and you’ll likely get something other...