by Victoria Blute | Sep 21, 2020 | Podcast
To attract website visitors and turn them into potential clients, your law firm’s website needs to be attractive, engaging, and functional. While many potential clients don’t understand the law, they do understand when a website is useful, informative, and...
by Victoria Blute | Sep 15, 2020 | Podcast
Your law firm’s website and blog are your most important marketing assets. If your law firm’s blog posts aren’t performing as well you’d like them to, or you’re not sure where to get started, this episode of the Law Firm Marketing Decoded Podcast will explain...
by Victoria Blute | Aug 26, 2020 | Podcast
Setting specific goals for your law firm’s website can lead to more success with content marketing and more new clients for your law firm. Creating high-quality law firm website content is important for attracting more potential clients from the web, and setting...
by Victoria Blute | Jul 29, 2020 | Podcast
To get the most out of content marketing, it can be helpful to develop a solid plan that addresses how and when you’ll write and publish content. Content planning helps you discover and produce the website content that’s most likely to be found by (and...
by Victoria Blute | Jul 22, 2020 | Podcast
Keywords are related to topics: they’re the connection between what your potential clients are looking for and the content that Google might return to that search user when they search for particular queries. Some attorneys believe there are specific types and amounts...
by Victoria Blute | Jul 15, 2020 | Podcast
Internal links on your law firm’s website provide additional context and information for your potential clients. Potential clients are information-hungry, particularly when they’re in the legal research phase of their case or matter. The more access to information...
