by Drew Mancini | May 11, 2022 | Marketing
Not all social media strategies are created equal across industries. For lawyers, the intent of your social media marketing should be to drive traffic to your website. If you’ve found yourself spending a large chunk of your time or marketing budget on social media,...
by Drew Mancini | May 10, 2022 | Marketing
Do you have a marketing agency (or are you considering one) that seems to “do it all” with little to no involvement on your part? Lawyers are a busy bunch, and a one-stop-shop for marketing makes for an attractive solution to generating more business for your small...
by Drew Mancini | May 3, 2022 | Marketing
We’re a quarter of the way through 2022, making this a great time to check in with your current marketing goals and make any necessary adjustments or optimizations to your current strategy to finish the year strong. There are a few key elements of a good marketing...
by Drew Mancini | Apr 25, 2022 | Marketing
There’s a lot of noise out there that can interfere with your small law firm’s ability to connect with your ideal potential clients. Every time we get online, we’re bombarded with advertisements. On search engines such as Google, where paid advertising seems to...
by Drew Mancini | Apr 19, 2022 | Marketing
Effective law firm websites are built to be informative and generate new business for your firm. Your potential clients have likely found your firm’s website because they are dealing with an important legal issue and they are looking for guidance on what steps, if...
by Drew Mancini | Apr 12, 2022 | Marketing
Attorneys who are already busy with clients, dominate their local competition with referrals, or have impressive interaction on their social media pages may assume their firm doesn’t need a website in 2022. They may see the benefit in having a digital presence, but...