by Drew Mancini | Mar 24, 2023 | SEO
Blogging has multiple benefits for your law firm including digital marketing, client and referral relations, community relations, issue advocacy, publicity, reputation management, and thought leadership. However, for some attorneys, it can be hard to know where to get...
by Drew Mancini | Mar 17, 2023 | Podcast
Part of what makes a law firm website successful is understanding your potential clients’ intent when they visit your website. This intent of your potential clients should influence the choices you make for your website design as well as the content you share with...
by Drew Mancini | Mar 10, 2023 | Spotlight
Curious to know how LawLytics has performed for other attorneys, and what makes us the most effective and affordable website solution for solos and small law firms? We sat down with attorney Shawn Hamp, owner of Hamp Law Offices in Northern Arizona, to discuss how...
by Drew Mancini | Mar 10, 2023 | Podcast
Did you know a single page of written content on your website could be repurposed for weeks or even months of digital marketing? It’s important to know when you should repurpose your written content and the best ways to repurpose your content to reach a broader...
by Drew Mancini | Mar 3, 2023 | Announcements
Most solos and small law firms are looking for ways to maximize their impact on clients while also optimizing their office workflows. While there are several solutions, hacks, and helpful tools, the use of video can be the most valuable asset to help you achieve this...
by Drew Mancini | Feb 27, 2023 | Podcast
Your law firm’s case results can be an effective needle-mover for potential clients who are researching available representation online. Using the appropriate context, formatting, and narrative, case results on your website can help convince a potential client that...
by Drew Mancini | Feb 21, 2023 | Podcast
When it comes to change, how flexible is your law firm website? Staying flexible during changing times can be a significant asset to you and your firm. Whether you’re seeking a change for your practice or you’re influenced by the market, it’s important to evaluate...
by Drew Mancini | Feb 17, 2023 | SEO
It seems like most written content today is available to us in the form of lists with catchy titles that encourage us to click and learn more. Due to the over-exposure of available information via the internet, our audiences are gravitating less and less toward...
by Drew Mancini | Feb 13, 2023 | Podcast
We all rely on Google to conduct research, compare options, and make decisions – including your potential clients. If you are developing your firm’s web presence or looking to grow, you may feel unsure of what Google wants or needs from your website. Using Google’s...
by Drew Mancini | Feb 8, 2023 | SEO
Google Business Profile (GBP) is a free business listing intended for local businesses to manage their online presence on Google Search and Google Maps. GBP is an extremely handy resource for solos and small law firms because it allows you to show up directly in...
by Drew Mancini | Jan 31, 2023 | Podcast
Referrals can be a good source of new business – and they can come from a variety of sources including former clients, friends, and family. However, your local network of attorneys can be one of the best and most reliable sources of potential clients for your firm....
by Drew Mancini | Jan 30, 2023 | SEO
One of the best ways to create unique and engaging website content is to focus on local marketing to target your ideal client online. Local pages are law firm website pages that provide relevant local information to your potential clients. These pages aren’t designed...
by Drew Mancini | Jan 23, 2023 | SEO
Can slow page load speeds affect your website’s ability to attract and convert potential clients online? Page load speed refers to how fast a page loads once it is requested in a browser. While this can be dependent on your web visitor’s internet speed and quality,...
by Drew Mancini | Jan 10, 2023 | Websites
Your firm’s office location page is a foundational page of your website, yet it is often overlooked as a marketing asset. A good location page will provide plenty of helpful information about your firm for web visitors. However, your office location page can also act...
by Drew Mancini | Jan 5, 2023 | SEO
High-quality content on your law firm website is the key to increasing your website’s visibility on search engines and engaging your potential clients online. However, you may be wondering how page length can play a part in your firm’s online visibility and how to...
by Drew Mancini | Dec 28, 2022 | SEO
We all rely on Google to conduct research, compare options, and make decisions – including your potential clients. If you are developing your firm’s web presence or looking to grow, you may feel unsure of what Google wants or needs from your website. As you organize...
by Drew Mancini | Dec 19, 2022 | Marketing
A new year is just around the corner, and now is the time to strategize your firm’s growth and set your business goals for 2023. However, it can be difficult to know how to get started and where to focus your efforts to save both time and money. Most firms struggle to...
by Drew Mancini | Dec 12, 2022 | Websites
As the year is coming to a close, there are many important decisions to make as a small business owner. One of them is how you will manage your online presence in 2023. You may be looking to create a second website for your firm to prepare for your growth plan in the...
by Drew Mancini | Dec 5, 2022 | Websites
Practice area pages on your firm’s website help you communicate what services you offer, connect your website to potential clients on search engines, provide answers to your potential clients’ questions, and encourage them to reach out to your firm. With a few...
by Drew Mancini | Nov 28, 2022 | SEO
Every website listed on Google is held to a certain quality standard that will determine how they rank for particular search queries compared to other websites. However, not every website is held to the same quality standard, and your law firm website is no exception....
